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For Australian community cricket clubs

Save your volunteers hours. Earn more from sponsors. Post like a pro, every round.

Sample cards, as Morrie draws them in your club's colours

Team sheets, results and ladders from PlayHQ and play.cricket, in your colours, with a sponsor on every post.

Free · about 10 seconds · nothing posted

Book a 15-minute demo

Works with

  • PlayHQ
  • play.cricket
  • Instagram
  • Facebook
  • Mailchimp
  • Stripe
  • Claude
  • ChatGPT

Time saved

Your volunteers get their Saturday nights back.

Morrie keeps the same rhythm every round, from the fixtures and scorecards already on PlayHQ and play.cricket. You approve what you want to; the rest is drafted and scheduled for you.

  1. Thursday

    The weekend, announced

    A This weekend card with every grade's game posts in the evening, and the committee gets a preview email of what's on.

  2. Friday

    Team sheets out

    Each grade's XI posts as a team sheet once selection is in. A grade with no team yet is skipped, never posted empty.

  3. Saturday

    Match day

    A game-day Story in the morning, live scores on supporters' phones, and every grade on the clubroom TV.

    Clubroom TV with Growth

  4. Saturday night

    Results, posted

    As each game goes final on play.cricket, the result posts in your colours, with fifties and five-fors spotted for you.

  5. Sunday

    The weekend, wrapped

    One tap drafts the round: result cards, a results carousel, the match report and your Mailchimp newsletter, ready to approve.

    Match reports written for you with AI Copilot

  6. Monday

    Sponsors see what they got

    Every card a sponsor's logo was on, and the reach Facebook and Instagram report for it, is already in their exposure report.

Helps yourSocial media volunteerSponsorship leadTreasurerPresident or secretary

Time back

About 15 working days a year, back with your volunteers.

We mapped a volunteer administrator's cricket year task by task. It comes to about 118 hours: 163.5 down to 45.5. Match day alone is about 1.5 hours a week over a 20-week season.

Our estimate, not a timesheet. It assumes a volunteer-run suburban club with several grades, a 20-week season and six to eight sponsors, using Growth with the Membership add-on. A smaller club saves less; a bigger one, more.

See the hours, part by part
Hours a year, without and with Morrie, by part of the season
Part of the yearHours saved
The pre-season scrambleAugust – September24 hours down to 618
Match day, every weekOctober – February · ~20 weeks38.5 hours down to 7.531
Running the sponsorship programSeason-long · ~7 sponsors15 hours down to 411
Compliance & the databaseSeason-long, in the background16 hours down to 4.511.5
Finals, awards & presentation nightFebruary – March12 hours down to 2.59.5
The AGM & the annual reportMarch – April22 hours down to 913
The off-season rebuildApril – July36 hours down to 1224
A season118

Sponsor revenue

Your club's reach becomes something sponsors pay for.

Every post carries a sponsor. Sell a local business a series, like the physio's weekly “Fit to Perform”, presented by them. Then show each sponsor who saw them, where, and what was delivered, so renewing is easy.

Proposals that show, not tell
A prospect sees their own logo on your real cards, with your real reach, and can pick a package, sign and pay in one go.
A portal for every sponsor
What they're on, what it reached, their receipts and the signed agreement, any time they want to look.
Real exposure numbers
Reach comes back from Facebook and Instagram for every post their logo was on. No estimates, no screenshots.
Renewals before they lapse
Renewal proposals filled in from the season they had, and a risk score that flags a sponsor drifting away.

Logos on cards and exposure reports come with every plan. Proposals, the deal pipeline and the prospect map come with the Sponsor Prospecting add-on. Sponsors, end to end

Sample exposure report · Your Sponsor

Posts
42
Reach
31,200
Placements
6
  • ✓ Logo on every 1st XI result card
  • ✓ “Fit to Perform” series: 8 of 10 episodes posted
  • ✓ Thank-you post at season's end: due in March
Sample figures, as the committee sees them. A real report counts the posts their logo was on, the reach Facebook and Instagram report for each, and what their package promised against what went out.

Quality, on time

The team sheet the night before, each result as its game goes final, milestones and ladders as they happen. Drawn from the club's own fixtures and scorecards, the same way every time. See a club already on Morrie

Why not just Canva?

Canva is great for a flyer. Match day is every grade, every week.

No retyping
Fixtures, XIs, scores and ladders come from play.cricket. You don't type a score into a template.
Every grade, on time
Each grade's card is drafted when its game is on or done, and posts on the schedule you set.
Sponsors counted
Logos go on the cards each sponsor paid for, and the reach of those posts goes in their report.

Keep Canva for the quiz-night poster. Morrie compared with Canva, spreadsheets and TeamApp

Works withClaude ChatGPTConnect in 2 minutes

More time saved · Works with Claude and ChatGPT

Ask your AI assistant to do club admin, with your real data.

Connect Morrie to Claude or ChatGPT and ask in plain words. It works from your fixtures, sponsors, members and posts, as your own Morrie role allows. Nothing is posted, sent or charged until a person confirms it in Morrie.

  • “Draft renewal proposals for our sponsors from what they got this season.”

    Saves a renewal email for each sponsor in Email drafts, built from their cards and reach, for you to check and send.

  • “Write this week's Mailchimp email to our members, in our usual style.”

    Makes a draft campaign in your Mailchimp in the club's branded email. It waits for an editor to press Send or Schedule.

  • “Here's our old member spreadsheet. Bring the contacts in.”

    Stages the rows and shows what importing them would do. Nothing is added to Contacts until you confirm.

  • “Add these local businesses as sponsor leads.”

    Previews them as sponsor prospects for you to review before any are added.

  • “Why didn't Saturday's result post?”

    Reads the post queue: what's waiting, what's held back and why, in Morrie's own words, with a link to the card.

  • “Plan our posts for the rest of the season.”

    Lays out fixtures, events and players near a milestone, week by week, for a content plan.

Included on every plan. You need your own Claude or ChatGPT account. How it works · How to connect it

Connected to Morrie

Draft renewal proposals for our sponsors from what they got this season.

I've drafted renewal emails for your 6 sponsors, each with the cards their logo was on and what those posts reached.

Saved in your Email drafts in Morrie. Check each one and press Send when you're happy.

Write this week's Mailchimp email to our members, in our usual style.

Done: a draft campaign is in your Mailchimp, in the club's colours. It won't go until an editor presses Send.

An example. Your assistant's replies will differ.

Built at a real club

Made at Fitzroy Doncaster Cricket Club, and used there every round.

James Considine in Fitzroy Doncaster Cricket Club kit
I've been around Fitzroy Doncaster Cricket Club for most of my life: as a player, a committee member, and just another volunteer roped into whatever needed doing that week. Cricket clubs like FDCC run almost entirely on people giving up their own time, and there's always more to do than hands to do it.
James Considine · Social Media Manager, Fitzroy Doncaster Cricket Club · Why I built Morrie

Pricing

One price per club, per season.

In Australian dollars. See pricing

Common questions

What is Morrie?

Morrie is software for community cricket clubs. It reads fixtures and results from play.cricket.com.au and PlayHQ and turns them into match-day social media cards that post themselves to Instagram and Facebook, and runs the committee's season admin: sponsors, memberships, volunteers and reporting.

Does Morrie work with PlayHQ?

Yes. Morrie reads your grades, fixtures, results, scorecards and ladders from play.cricket.com.au, where PlayHQ competitions are published, with nothing to connect — no login or key — and each match becomes a ready-to-post card. PlayHQ's own API can be added as a backup. It works alongside PlayHQ rather than replacing it.

Does Morrie work with ChatGPT or Claude?

Yes. Add morrie.io/api/mcp as a custom connector in Claude, ChatGPT or another AI assistant that takes MCP connectors, sign in to Morrie, and ask about your club in plain words; it answers from your real data and saves drafts in Morrie for a person to check. It follows each person's Morrie role, never posts, sends, charges or deletes on its own, and comes with every plan.

Can Morrie post to Instagram and Facebook automatically?

Yes. Cards post themselves to your club's Facebook Page and Instagram on the schedule you set, with Stop and Post now for anything you want to hold or send early. Threads, LinkedIn and Google Business Profile are supported too.

How much does Morrie cost?

Morrie is priced per club, per season: Starter is $399/season, Growth is $798/season and All-Rounder (everything included) is $2,433/season, in Australian dollars. AI Copilot is included in Growth and All-Rounder and is an add-on on Starter. Add-ons such as Sponsor Prospecting go on any plan; Membership + Player Sponsorship and Governance & Compliance Pack need Growth or above. On monthly billing the Starter base is charged every month, 12 charges a season (the off-season too, unless the club pauses for it), and the rest of the plan and any add-ons are charged once a season, as on season billing. Starter is $69/month, $828 over a season ($399 paid per season); Growth is $69/month + $399/season, $1,227 over a season ($798 paid per season); All-Rounder is $69/month + $2,034/season, $2,862 over a season ($2,433 paid per season). Paying per season is always cheaper: even 6 months of monthly costs more than the season price, so stopping for the off-season doesn't save anything.

Can I try Morrie before signing up?

The demo club is closed for now while clubs come on a few at a time. You can see sample cards in your own club's colours at https://morrie.io/preview in about ten seconds, with nothing posted, or book a 15-minute demo at https://morrie.io/book-a-demo.

Our committee has no design skills.

Nobody needs any. Every card — before-match, results, ladder, milestones — is generated from data the club already has (a fixture, a scorecard, the squad list), not built from a blank canvas. If someone can fill in a form, they can publish a professional graphic.

Is our data safe?

Encrypted in transit and at rest, hosted on Supabase (the same managed platform a large number of production SaaS products run on). Each club's data is kept apart by Row Level Security in the database, not just hidden in the screens, and every page and action checks the person's club and role before it reads or changes anything. Card payment details never touch our servers at all; they go straight to Stripe. Data stays exactly as it is if a subscription lapses — nothing is deleted automatically.

Take your club's own cards to the next committee meeting.

See sample cards in your club's colours, then show the committee.

Free · about 10 seconds · nothing posted

Book a 15-minute demo