For Australian community cricket clubs
Save your volunteers hours. Earn more from sponsors. Post like a pro, every round.
Team sheets, results and ladders from PlayHQ and play.cricket, in your colours, with a sponsor on every post.
Time saved
About 15 working days a year back for a club's volunteers: posts drafted from your fixtures and scorecards, team sheets, renewal reminders and the weekend wrap done for you.
Our estimate for a volunteer-run suburban club, not a timesheet.
Sponsor revenue
A sponsor on every post, sponsored series like a physio's “Fit to Perform”, and an exposure report showing each sponsor their reach and what was delivered.
Quality, on time
Team sheets the night before, each result as its game goes final, milestones and ladders, all in your club's colours, the same way every round.
- Not one person's job anymoreHandover kits, a living operations manual and drafted posts keep things running when a volunteer is away or steps down.
- Members stay engagedMilestones, player of the round, fantasy, awards voting, the clubroom TV and a live website keep players, parents and supporters involved.
- Fewer things to chaseJoin links, early-bird prices, unpaid-subs reminders, digital membership cards and the shop bring the money in.
- Committee peace of mindDue dates and compliance reminders, Good Sports, policies, the visitors' book, emergency info and junior photo consent, handled.
- Grant-readyThe annual report, your reach figures and grant-writing help give you evidence for council and grant applications.
- One system, not fiveIn place of Canva, spreadsheets, a website builder and group-chat chasing, and it works with PlayHQ, play.cricket and Mailchimp.
Works with
- PlayHQ
- play.cricket
- Mailchimp
- Stripe
- Claude
- ChatGPT
Time saved
Your volunteers get their Saturday nights back.
Morrie keeps the same rhythm every round, from the fixtures and scorecards already on PlayHQ and play.cricket. You approve what you want to; the rest is drafted and scheduled for you.
Time back
About 15 working days a year, back with your volunteers.
We mapped a volunteer administrator's cricket year task by task. It comes to about 118 hours: 163.5 down to 45.5. Match day alone is about 1.5 hours a week over a 20-week season.
Our estimate, not a timesheet. It assumes a volunteer-run suburban club with several grades, a 20-week season and six to eight sponsors, using Growth with the Membership add-on. A smaller club saves less; a bigger one, more.
See the hours, part by part
| Part of the year | Hours saved |
|---|---|
| The pre-season scrambleAugust – September24 hours down to 6 | 18 |
| Match day, every weekOctober – February · ~20 weeks38.5 hours down to 7.5 | 31 |
| Running the sponsorship programSeason-long · ~7 sponsors15 hours down to 4 | 11 |
| Compliance & the databaseSeason-long, in the background16 hours down to 4.5 | 11.5 |
| Finals, awards & presentation nightFebruary – March12 hours down to 2.5 | 9.5 |
| The AGM & the annual reportMarch – April22 hours down to 9 | 13 |
| The off-season rebuildApril – July36 hours down to 12 | 24 |
| A season | 118 |
| Part of the year | Hours saved |
|---|---|
| The pre-season scrambleAugust – September24 hours down to 6 | 18 |
| Match day, every weekOctober – February · ~20 weeks38.5 hours down to 7.5 | 31 |
| Running the sponsorship programSeason-long · ~7 sponsors15 hours down to 4 | 11 |
| Compliance & the databaseSeason-long, in the background16 hours down to 4.5 | 11.5 |
| Finals, awards & presentation nightFebruary – March12 hours down to 2.5 | 9.5 |
| The AGM & the annual reportMarch – April22 hours down to 9 | 13 |
| The off-season rebuildApril – July36 hours down to 12 | 24 |
| A season | 118 |
Sponsor revenue
Your club's reach becomes something sponsors pay for.
Every post carries a sponsor. Sell a local business a series, like the physio's weekly “Fit to Perform”, presented by them. Then show each sponsor who saw them, where, and what was delivered, so renewing is easy.
- Proposals that show, not tell
- A prospect sees their own logo on your real cards, with your real reach, and can pick a package, sign and pay in one go.
- A portal for every sponsor
- What they're on, what it reached, their receipts and the signed agreement, any time they want to look.
- Real exposure numbers
- Reach comes back from Facebook and Instagram for every post their logo was on. No estimates, no screenshots.
- Renewals before they lapse
- Renewal proposals filled in from the season they had, and a risk score that flags a sponsor drifting away.
Logos on cards and exposure reports come with every plan. Proposals, the deal pipeline and the prospect map come with the Sponsor Prospecting add-on. Sponsors, end to end
Sample exposure report · Your Sponsor
- Posts
- 42
- Reach
- 31,200
- Placements
- 6
- ✓ Logo on every 1st XI result card
- ✓ “Fit to Perform” series: 8 of 10 episodes posted
- ✓ Thank-you post at season's end: due in March
Quality, on time
Posts that look professional, in your club's colours.
The team sheet the night before, each result as its game goes final, milestones and ladders as they happen. Drawn from the club's own fixtures and scorecards, the same way every time. See a club already on Morrie
Why not just Canva?
Canva is great for a flyer. Match day is every grade, every week.
- No retyping
- Fixtures, XIs, scores and ladders come from play.cricket. You don't type a score into a template.
- Every grade, on time
- Each grade's card is drafted when its game is on or done, and posts on the schedule you set.
- Sponsors counted
- Logos go on the cards each sponsor paid for, and the reach of those posts goes in their report.
Keep Canva for the quiz-night poster. Morrie compared with Canva, spreadsheets and TeamApp
More time saved · Works with Claude and ChatGPT
Ask your AI assistant to do club admin, with your real data.
Connect Morrie to Claude or ChatGPT and ask in plain words. It works from your fixtures, sponsors, members and posts, as your own Morrie role allows. Nothing is posted, sent or charged until a person confirms it in Morrie.
“Draft renewal proposals for our sponsors from what they got this season.”
Saves a renewal email for each sponsor in Email drafts, built from their cards and reach, for you to check and send.
“Write this week's Mailchimp email to our members, in our usual style.”
Makes a draft campaign in your Mailchimp in the club's branded email. It waits for an editor to press Send or Schedule.
“Here's our old member spreadsheet. Bring the contacts in.”
Stages the rows and shows what importing them would do. Nothing is added to Contacts until you confirm.
“Add these local businesses as sponsor leads.”
Previews them as sponsor prospects for you to review before any are added.
“Why didn't Saturday's result post?”
Reads the post queue: what's waiting, what's held back and why, in Morrie's own words, with a link to the card.
“Plan our posts for the rest of the season.”
Lays out fixtures, events and players near a milestone, week by week, for a content plan.
Included on every plan. You need your own Claude or ChatGPT account. How it works · How to connect it
Draft renewal proposals for our sponsors from what they got this season.
I've drafted renewal emails for your 6 sponsors, each with the cards their logo was on and what those posts reached.
Saved in your Email drafts in Morrie. Check each one and press Send when you're happy.
Write this week's Mailchimp email to our members, in our usual style.
Done: a draft campaign is in your Mailchimp, in the club's colours. It won't go until an editor presses Send.
Built at a real club
Made at Fitzroy Doncaster Cricket Club, and used there every round.

I've been around Fitzroy Doncaster Cricket Club for most of my life: as a player, a committee member, and just another volunteer roped into whatever needed doing that week. Cricket clubs like FDCC run almost entirely on people giving up their own time, and there's always more to do than hands to do it.
Pricing
One price per club, per season.
Starter
$399/season
For a club that wants its match-day posts done every round.
Growth
$798/season
For a committee that wants the posts and the club's admin in one place.
All-Rounder
$2,433/season
For a bigger club that wants every add-on without picking.
In Australian dollars. See pricing
Common questions
What is Morrie?
Morrie is software for community cricket clubs. It reads fixtures and results from play.cricket.com.au and PlayHQ and turns them into match-day social media cards that post themselves to Instagram and Facebook, and runs the committee's season admin: sponsors, memberships, volunteers and reporting.
Does Morrie work with PlayHQ?
Yes. Morrie reads your grades, fixtures, results, scorecards and ladders from play.cricket.com.au, where PlayHQ competitions are published, with nothing to connect — no login or key — and each match becomes a ready-to-post card. PlayHQ's own API can be added as a backup. It works alongside PlayHQ rather than replacing it.
Does Morrie work with ChatGPT or Claude?
Yes. Add morrie.io/api/mcp as a custom connector in Claude, ChatGPT or another AI assistant that takes MCP connectors, sign in to Morrie, and ask about your club in plain words; it answers from your real data and saves drafts in Morrie for a person to check. It follows each person's Morrie role, never posts, sends, charges or deletes on its own, and comes with every plan.
Can Morrie post to Instagram and Facebook automatically?
Yes. Cards post themselves to your club's Facebook Page and Instagram on the schedule you set, with Stop and Post now for anything you want to hold or send early. Threads, LinkedIn and Google Business Profile are supported too.
How much does Morrie cost?
Morrie is priced per club, per season: Starter is $399/season, Growth is $798/season and All-Rounder (everything included) is $2,433/season, in Australian dollars. AI Copilot is included in Growth and All-Rounder and is an add-on on Starter. Add-ons such as Sponsor Prospecting go on any plan; Membership + Player Sponsorship and Governance & Compliance Pack need Growth or above. On monthly billing the Starter base is charged every month, 12 charges a season (the off-season too, unless the club pauses for it), and the rest of the plan and any add-ons are charged once a season, as on season billing. Starter is $69/month, $828 over a season ($399 paid per season); Growth is $69/month + $399/season, $1,227 over a season ($798 paid per season); All-Rounder is $69/month + $2,034/season, $2,862 over a season ($2,433 paid per season). Paying per season is always cheaper: even 6 months of monthly costs more than the season price, so stopping for the off-season doesn't save anything.
Can I try Morrie before signing up?
The demo club is closed for now while clubs come on a few at a time. You can see sample cards in your own club's colours at https://morrie.io/preview in about ten seconds, with nothing posted, or book a 15-minute demo at https://morrie.io/book-a-demo.
Our committee has no design skills.
Nobody needs any. Every card — before-match, results, ladder, milestones — is generated from data the club already has (a fixture, a scorecard, the squad list), not built from a blank canvas. If someone can fill in a form, they can publish a professional graphic.
Is our data safe?
Encrypted in transit and at rest, hosted on Supabase (the same managed platform a large number of production SaaS products run on). Each club's data is kept apart by Row Level Security in the database, not just hidden in the screens, and every page and action checks the person's club and role before it reads or changes anything. Card payment details never touch our servers at all; they go straight to Stripe. Data stays exactly as it is if a subscription lapses — nothing is deleted automatically.
Take your club's own cards to the next committee meeting.
See sample cards in your club's colours, then show the committee.